Another fun HSBC ad
By Paul Johnson on Mar 04, 2006 in Asia, China, Europe, Fun Stuff, Regions, Travel Miscellany, United Kingdom, Western Europe
Here’s the low-down. The English believe it’s a slur on your host’s food if you don’t clear your plate… whereas the Chinese feel you’re questioning their generosity if you do (3MB download). At HSBC they never underestimate the importance of local knowledge… I wish they did more of these ads; it’s a great theme and there must be plenty more scope with it.
