For those who aren’t already familiar, Shanghai Tang is a leading luxury lifestyle brand emerging from China, offering everything from luxury apparel for men, women and children, as well as accessories and homeware.
And now, if you own an iPod Touch or iPhone, you can enjoy their latest collection courtesy of their free ‘City Chic’ app. The collection “embraces the euphoria of love with a sense of restraint and creative defiance, reflecting Shanghai Tang’s distinctive spirit of interpreting diverse artistic and cultural elements with a contemporary Chinese chic style”.
You can view items in the collection, watch video footage of models parading up and down at a Shanghai Tang fashion show and redeem vouchers that give you money off at certain stores or on certain products. But the app goes much further than this… it also tells you the coolest places to eat, drink, shop and party in Shanghai.
Whether you’re looking for a boutique 5 star hotel (88 Xintiandi), a chic little lounge bar (DR Bar near Ma Dang Road), the private tearooms of the Whampoa Club, or a sophisticated nightclub perched on top of a skyscraper (M1NT), or other hidden secrets of the city, you’ll find it all neatly packaged in this app.
There’s also, of course, the fine offerings of Shanghai Tang itself, including the Shanghai Tang Café, the Shanghai Tang Xintiandi Flagship Store, the Shanghai Tang Peninsula hotel store, the Shanghai Tang Shangri-la hotel store and the Shanghai Tang Jinjiang hotel store, making this a great little app for anyone looking to ‘live it up’ in Shanghai. The app is free – download it, give it a try and let us know what you think.