Crillon – a new luxury hotel brand

CrillonThe former chief executive of Starwood Hotels & Resorts Worldwide, Barry Sternlicht, has launched a new luxury hotel brand called Crillon. It is being launched by his Starwood Capital Group which is not related to the previous company. The flagship hotel is the Hôtel de Crillon in Paris, with European-style hotels expected to follow in major cities and resorts worldwide.

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