Recess from the recession with Morgans Hotel Group

Declaring that “Recess Is On”, Morgans Hotel Group has announced an aggressive marketing campaign that uses both traditional and non-traditional media to make its point.
This campaign is aimed at reminding our customers that the best way to deal with something unpleasant — whether it’s a recession or something else – is with defiance and optimism.
Those are the words of Scott Williams, Morgans’ Chief Marketing Officer. Curiously, the language that’s used in the advertising is rather strong – unnecessarily so in my opinion – but perhaps they know something I don’t.

Paul Johnson

Paul Johnson is Editor of A Luxury Travel Blog and has worked in the travel industry for more than 30 years. He is Winner of the Innovations in Travel ‘Best Travel Influencer’ Award from WIRED magazine. In addition to other awards, the blog has also been voted “one of the world’s best travel blogs” and “best for luxury” by The Daily Telegraph.

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  1. Hey,

    I have some more information about MHG if you are interested. Where can I send information of this sort?

    All the best,

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